The tech pack checklist: how to brief an Indian garment manufacturer
Twelve things every good tech pack contains, why each one changes your price, and what we do when a first-time brand sends us only a photo.
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Twelve things every good tech pack contains, why each one changes your price, and what we do when a first-time brand sends us only a photo.
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Why the minimum is 300 pieces and not 50, what a sample really costs, and how to plan a launch calendar that survives Diwali, monsoon and a European summer holiday.
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